Photo: Peter Hutchins

Kanye West Creates Fake ‘Adidas CEO Death’ Headline

In a fictitious news headline posted by Kanye West on Thursday (9.01,) the ever-controversial rapper claimed that Adidas CEO Kasper Rorsted was dead.

The musician took to Instagram to share a picture of The New York Times newspaper with the fake headline: “KASPER RORSTED ALSO DEAD AT 60.” Along with the fine print below that read, “I know what you’re thinking… who is Kasper? but even less importantly who is Kid Cudi?” And the caption, he wrote, “I’m not here to be liked I’d you don’t like it leave (sic).”

In 2015 West teamed up with Adidas to launch his Yeezy line and in June, he accused Rorsted of “copying” his Yeezy slides with Adidas’ Adilette slides, and in August, further accused them of creating the special holiday, Yeezy Day, without his consent. 

In August the 45-year-old embattled rapper posted a similar fake news headline declaring the death of Pete Davidson following the comedian’s rumored split with Kanye’s ex-wife Kim Kardashian. And in the fine print underneath, he took another shot at Cudi by writing, “Kid Cudi meant to play funeral but fearful of bottle throwers.”

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Author: Al Denté

Photo: Peter Hutchins