Photo: Joe Bielawa from Minneapolis, USA

H&M Pulls Bieber Merchandise After Justin’s ‘Trash’ Talk

After Justin Bieber called the H&M designs “trash” on social media, the Swedish clothing giant removed the pop star’s line of apparel.

In a statement shared with Rolling Stone, the fast-fashion brand confirmed that the sale of all Bieber-related items in stores and online have ceased “out of respect for the collaboration and Justin Bieber.” 

The decision to halt all retail availability was announced one day after Bieber criticized the line on Instagram Stories, calling the merchandise “trash” and telling his fans flatly, “I wouldn’t buy it if I were you.”

Justin also claimed that he never approved the clothing line of hoodies, shirts, tote bags, and other items – including pieces with Bieber’s face on them, while others read “World Tour*” or others containing a line from his 2021 song “Ghost” (“I miss you more than life”). 

H&M, however, disputed Bieber’s claim, saying, “H&M followed proper approval procedures.”

Aside from his disagreement with H&M and being named as a defendant in a class action lawsuit over the Bored Ape Yacht Club NFTs, Justin Bieber is taking time off the road in order to focus on his health.

Back in June, the superstar singer/songwriter announced that he’d been diagnosed with Ramsay-Hunt syndrome, which left his face partially paralyzed, forcing him to cancel a run of shows. Then, in September, following a festival date in Brazil, the musician decided to postpone the rest of his Justice world tour through 2023 as he continued to focus on his health.

“After getting off stage [in Brazil], the exhaustion overtook me and I realized that I need to mark my health the priority right now,” said Bieber. “So I’m going to take a break from touring for the time being. I’m going to be ok, but I need to rest and get better.”

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Author: Saul Goode

Photo: Joe Bielawa from Minneapolis, USA