Photo: Raph_PH

M.I.A. Gets Robotic On ‘Popular Video’: Look + Listen

Last week a robotic creature by the name of M.A.I. took over the Instagram page of musician M.I.A. and her message was simple: “M.I.A. is irrelevant. She’s got an expiry date… I am techno humanoid. I’m forever.”

“MIA IS DEAD AF, THE FUTURE IS HERE ITS MAI BITCHES,” wrote the robot on a verified Twitter account. to wit M.I.A. responded from her own account: “M.AI is gone A.W.O.L and rogue now It thinks its better then[sic] me.”

In the ‘Popular Video,’ someone off-camera is asking the robot to share a little about herself. “I am M.A.I. I am popular” replies the hyper-realistic who tries to imitate the British musician with her best, robotic dance moves.

Appearing throughout the video, showing her potential replacement how to move, shape her hands in a circle, and whip her hair, M.A.I raps over a reggaetón-like beat “Popular. I’m popular. I’m really, really popular,” before articles about popularity and social media flash on the screen as M.A.I. continues her audition before the robot tries to lean into M.I.A. for a kiss. The video ends with the real M.I.A. shooting her potential replacement with a water gun, essentially killing the clone.

Following “The One,” “Popular” is the the superstar artist’s second single from her upcoming full length, Mata. The new LP follows her 2016’s AIM, and the singer/songwriter’s 2013 LP Matangi featured several standouts, including “Exodus” with the Weeknd and “Bad Girls.”

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Author: Al Denté

Photo: Raph_PH