Photo: Sry85

Kid Cudi + Nigo Align Talents On ‘Want It Bad’: Look + Listen

Kid Cudi and Japanese DJ / streetwear icon Nigo (born Tomoaki Nagao) have collaborated on “Want It Bad” from Nigo’s forthcoming album I Know Nigo.

The vibe-heavy single featured Cudi (born Scott Ramon Seguro Mescudi) reflecting on his success living out long-held dreams as he croons, “I want it bad/I’m finally on the up and up/Cannot stop, can’t have enough/I want it bad.”

Scheduled for March 25 release on Victor Victor Worldwide/Republic Records, I Know Nigo is executive produced by Pharrell and the DJ/designer who currently serves as creative director for Kenzo. Pharrell and Nigo’s friendship/collaborative efforts date back some two decades, when the Neptunes contributed production to Beef or Chicken, the debut LP from Teriyaki Boyz, of which Nigo was a member.

Also slated to appear on I Know Nigo are Lil Uzi Vert, Pusha T, Tyler, the Creator and Teriyaki Boyz, who are reuniting for the project.

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Author: Al Denté

Photo: Sry85