On Monday (6.13) Kanye West took to Instagram accusing Adidas of “copying” his Yeezy shoes with their new slides.
Demanding a conversation with Adidas CEO Kasper Rørsted, the infamous rapper’s now deleted post compared Adidas’ new Adilette 22 slides to the Adidas Yeezy slide.
“To Kasper,” the superstar musician wrote. “I’m not standing for this blatant copying no more.” “To all sneaker culture, to every ball player, rapper or even if you work at the store – this is for everyone who wants to express themselves but feel they can’t cause they’ll lose (sic) their contract or be called crazy. Bravery is not being afraid. Bravery is overcoming your fear for your truth.”
Calling the Adilette 22 slides “a fake Yeezy”, West wrote that they represent “the disrespect that people in power have to their (sic) talent”.
In a later post, also now deleted, Ye shared a screenshot of a text message outlining the terms of his contract with Adidas, highlighting a clause which reads, “There is a limited exception where he can do Yeezy branded casual and lifestyle apparel on his own but not with a competitor.”
Upon their product release earlier this month, Adidas said the footwear was inspired by “3D topography and human expeditions to Mars”. They made no reference to Yeezy in this explanation.
Kanye’s Adidas deal is currently set to expire in 2026.
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Author: Al Denté
Photo: U2Soul