39 years since its original release, Phil Collins‘ “In The Air Tonight” is a hit once more, thanks to a pair of twins from Gary, Indiana whose spontaneous reaction to the former #1 pop single has catapulted the track back into the spotlight.
Two brothers who call themselves “TwinsthenewTrend” on YouTube, have a string of reaction videos that show them listening to new or classic songs, including everything from Kansas’ “Dust in the Wind” to Pantera, Lauryn Hill, Rage Against the Machine, the Carpenters, A-ha, the Allman Brothers Band, Marvin Gaye and Queens of the Stone Age. And their clip from July 27th, which includes Collins’ iconic drum break boasts 3.7 million views and is now their biggest. Check it out, along with their reactions here.
Due in large part to the twins’ reaction video, “In the Air Tonight” currently sits at #3 on the iTunes song sales chart, trailing brand new releases “WAP” by Cardi B featuring Megan Thee Stallion and “Beers and Sunshine” by Darius Rucker. Further, numbers provided by Alpha Data show that the song was the fourth biggest selling song of the week ending August 8th, up from #185 the week prior. While the tune’s been used in a multitude of prior memes and social media posts throughout the years, it’s never received the kind if media attention it’s currently enjoying.