With increased speculations as to why The Weeknd adds more and more bandages to his face in music videos and live performances, fans have now been given a concrete answer.

In between rehearsals for his upcoming headlining gig at the 2021 Pepsi Super Bowl LV Halftime Show on Sunday (2.07) in Tampa, Florida, the artist born Abel Tesfaye revealed that what happens in Vegas isn’t really about Vegas. Using his massively popular After Hours album (Republic/ XO) as a platform, The Weeknd is able to comment on Hollywood and celebrity culture with his ever-changing aesthetic.

“The significance of the entire head bandages is reflecting on the absurd culture of Hollywood celebrity and people manipulating themselves for superficial reasons to please and be validated,” the “Can’t Feel My Face” singer says. “It’s all a progression and we watch The Character’s storyline hit heightened levels of danger and absurdity as his tale goes on.”

As for his progressively unattractive look, he continued, “I suppose you could take that being attractive isn’t important to me but a compelling narrative is.”

Watch the metamorphosis of bandages and trauma that the Weeknd’s character goes through in these official music videos.

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Photo: The Come Up Show