The Louvre in Paris, the world’s most visited museum, received a record 10.2 million guests in 2018, with multiple factors contributing to the outstanding effort.
The world-renowned building which holds some of the planet’s most sought-after artwork mentioned in a statement Thursday that the success of its flagship exhibition on French master Delacroix was a reason for the record. Another cause, they noted, was the “APES**T” video of Beyonce and her husband Jay-Z, which features the Mona Lisa and other world-famous pieces, that has been viewed over 146 million times on YouTube.
The museum further revealed a significant rise in the number of foreign visitors – almost three-quarters of total attendees – mostly hailing from the United States, China, other European countries and Brazil. Overall, tourism in the French capital has rebounded since 2017 after a sharp fall following 2015 terror attacks.